Google's Algorithm for Traffic to your Site.

Recently Rand Fishkin of Seomoz.org brought together 37 of the world's Top SEO experts to tackle Google's Algorithm, the complex formula and methods Google uses to rank web pages. This ranking formula is extremely important to webmasters because finding which factors Google uses to rank their index is often considered the Holy Grail of site optimization.
Google's ranking factors affect how and where you are listed in their search engine results or SERPs. Since obtaining top positions for your targeted keywords often spells success for your site, knowing Google's ranking factors can be very beneficial.

Every experienced webmaster will know Google is the main supplier of search engine traffíc on the web, getting listed on the first page or anywhere in the top 10 positions for popular keywords will result in plenty of free quality targeted traffíc.

Briefly listed below are some of the main ranking factors you should be optimizing your web pages for in your marketing. The majority of these ranking factors will be very familiar to most webmasters who take full advantage of any and every SEO tactic which will give their site an edge over their competition.


Here are some of the main ranking factors to consider:

1. Keywords In Your Title And On Your Page
Place your keyword or keyword phrase in the title of your page and also in your copy. Many webmasters use variations of their keywords on this page and also include it in the H1 headline.
2. Keywords In Your URL
Keep your page on topic and place your keyword in the URL. Use your keyword in the H2, H3... headlines. Place it in the description and meta tags, place it in bold/strong tags, but keep your content readable and useful. Be aware of the text surrounding your keywords, search engines will become more semantic in the coming years so context is important.
3. Create High Quality Relevant Content
Have high quality relevant content on your pages. Your content should be related to the topic of your site and updated regularly depending on the nature of your site.
4. Internal Onsite Linking
Internal linking is important to your overall ranking. Make sure your linking structure is easy for the spiders to crawl. Most suggest a simple hierarchy with links no more than three clicks away from your home/index page.
Creating traffíc modes or clusters of related links within a section on your site has proven very effective for many webmasters, including this one. For example, creating a simple online guide on a subject related to your site's topic can prove very beneficial. Keep all the links connected and closely related in subject matter and don't forget to have occasional external 'anchor keyworded' links coming to these internal links on your site instead of to your homepage. Deep build your links.
5. Only Linking To High Quality Related Sites
Don't forget to link to high quality PR related sites. Linking to high quality sites shows the search engines your site is very useful to your visitors. Build relationships within communities on the topic of your site. Be extremely careful not to link to bad neighborhoods, link farms and sp@m sites... when in doubt, don't link out!
Unless your site has been around for years and is well established and trusted by Google, this factor will have an adverse effect on your site's overall ranking. Linking only to high quality content sites will give your site an edge over your competition.
6. Global Linking Popularity
One of the major ranking factors is the Global Linking Popularity of your site. You should try to build plenty of inbound links from quality sites. One simple and effective way to do this is through writing articles and submitting them to the online article directories. Only related sites will pick up and display your articles with your anchor text links back to your site. These are often ONE-WAY-LINKS.
But don't just write articles to get links, write quality content that will help the reader first and the links will come naturally. Also remember an article is an extremely good way of pre-selling your products and gaining trust with your potential customers.
7. Anchor Text Is Very Important
Anchor text is an important factor your must not forget to use. Perhaps more importantly these inbound links should be related or relevant to your site's topic, which will play an important role in your rankings. Don't ignore the text surrounding your links and use different anchor text links to avoid keyword sp@mming.
Keep in mind, as search engines become more semantic, the whole text of your article will probably be considered your anchor text, thus making articles even more important to your rankings.
8. Number And Quality Of Your Inbound Links
Your inbound links should also come from related high Global Link Popular sites. The more links your have from these popular related sites the higher rankings you will get. Many SEO experts suggest you should have a steady stream of new sites (inbound links) added each month to keep your rankings growing. These links will age and íncrease your rankings after 4 or 5 months. Both quality and quantity is important.
9. Reliable Server And Service
Like any business, Google is only serving up a product (SERPs) to its customers, this service must be continuous and available at all times. Make sure you have a good reliable server because any extended downtime when your site is inaccessible to the Bots may be detrimental to your rankings. If it is down for over 48 hours, you could be dropped from the index. Ouch!
10. Duplicate Content Is A NO NO!
Make certain you don't place duplicate content on your site. This may affect your rankings and get your pages thrown into the supplemental index. Be careful not to use duplicate title or mega tags on your pages as this will lower and disburse your internal page rankings, resulting in poor optimization.
Your overall SEO strategy should be to provide valuable relevant content and links for your visitors and the search engines. Furthermore, as mentioned earlier, be extremely careful who you link out to from your site. Avoid sp@m sites, link farms or selling links. Although it is a bit outdated, using the Google Toolbar will still give you a general overview of a site's PR or Page Rank.
These are some of the most common and important ranking factors Google uses to rank and display their search engine results. Optimizing your site or keywords for these factors can prove very beneficial and rewarding.
There are many more factors so you should use the link in the resource box below to get all the gory details. For any novice or experienced webmaster it makes for a fascinating read and is extremely helpful in tackling Google's complex ranking system or algorithm. Conquer it and an endless supply of free organic traffíc is yours for the taking.

Meta Tags - Brief Content

Meta Tags are used inside the HEAD section of your HTML pages to provide some information about your page to search engines. Not all search engines use Meta Tags, but many do. Listed below is a definition of each Meta Tag and what to enter into the Free Web Submission Meta Tags Generator to create your own Meta Tags.

Description - This is often the description that will appear in the search results of many search engines. Enter 2 to 3 sentences that describe your site or page. You should limit it to about 300 characters.

Keywords - Keywords or keyword phrases that apply to the subject matter of your web page. You should list them in order of importance with the most important ones first. Separate each word or phrase with commas and keep the length of the entire list under 255 characters.

Robots - This will tell a search engine how to index your site from a given web page. Index means that search engine should index this page, Noindex means that they should not. Follow means that they should follow any other links to your other pages, Nofollow means they should not go any deeper into your site. Generally you select index and follow to instruct the search engines to index that page and the rest of your site.

Revisit-After - This will tell a search engine how often to index your site. Select the time frame you would like your web page revisit after.

Author - Enter the author of the webpage.

Copyright - Enter your copyright information.

Distribution - Select your distribution, local or global.

Language - Select the language that your web page uses.

Rating - Select the audience that the page was intended for i.e. kids, general, mature or restricted.

Robots.txt aids Search Engines

Robots.txt Help the Search Engines Learn All About Your Website

There is a growing interest in the little known file that every website should have in the root directory: robots.txt
It's a very simple text file you can find all about at the robotstxt.org website.
Why should you use it ? Here are some good reasons for you to consider.

Controlled Access to Your Content

With a robots.txt file you can "ask" the search engines to "keep out" of certain areas of your website. A typical area you might like to exclude is your images folder: If you aren't a photographer, painter and your images are for your website use only, there are good chances you don't want them to be indexed and showing up on image search engines, for people to download, or hotlink.

Unfortunately grabbers and similar software (such as Email harvesting applications) will not read your robots.txt file disregarding any indication you may provide in this respect. But that's life isn't it, always someone being disrespectful to say the least ...

You can keep search engines away from content you wish to keep out of sight, but remember your robots file is also subject to attention of hackers seeking sensitive objectives you might inadvertently líst: keeping out the robots while inviting the hackers � keep this in mind.

The Growing Importance of Robots.Txt

At SES New York a robots.txt summit was held where major search engines (Ask, Google, Microsoft, Yahoo!) participated, sharing interesting information on this file. Here are some numbers.
According to Keith Hogan from Ask:
i) Less than 35% of websites have a robots.txt file
ii) The majority of robots.txt files are copied from others found online
iii) On many occasions robots.txt files are provided by your web hostíng service
It looks like the majority of webmasters aren't familiar with this file. This is going to play a major role as the size of the web continues to grow: Spidering is a costly effort that search engines tend to optimize. Those web sites demonstrating optimal command (which in turn determines efficiency) will be rewarded.

During the summit, all search engines announced they will identify (or autodiscover) sitemaps via the robots.txt file. In essence search engines are now able to discover your sitemap via a link in the following format:
Sitemap: , where is the complete URL of your Sitemap Index File (or your sitemap file, if you don't have an index file).

Being Compliant to Google Terms of Service

Robots.txt can help prevent you getting banned or being penalized by Google. In a move to eliminate search results pages because "web search results don't add value to users" Google has recently added the following sentence to their terms of service:
- Use robots.txt to prevent crawling of search results pages or other auto-generated pages that don't add much value for users coming from search engines.

How to Implement a Robots.txt File

If your website doesn't support a sitemap and you do not have any areas to exclude, include an empty robots.txt file in your root directory. By doing so you are acknowledging full spidering of your entire site.
Carefully review the robots exclusion protocol available at robotstxt.org. If you must exclude numerous areas of your website, build your file in a step by step manner and monitor spider behaviour with a log analyser tool.

Test your robots.txt file with a few online tools and keep in mind that every spider has a different behaviour and spidering criteria.

Avoid Useless Spidering Traffíc

When your website grows to a significant size and achieves optimal visibility, spidering significantly increases to hundrëds (if not thöusands) of hits per day and will put your server and bandwidth to the test.
Recently I was called on to examine a blog burdened by a very unusual and extremely heavy spidering activity: the log file I examined reported an excess of 8 Gbyte of invisibile (spider) traffíc over a 1 month period. Given the reduced amount of daily visitors (less than 200) and the reduced size of the blog (less than 100 posts), there was something wrong in the architecture.
It took just a few minutes to identify the problem: There was no robots.txt file.
At each request for a robots.txt there was a redirect to the home page of the blog triggering a complete download of the blog home page. Each download of the home page was approximately 250 K. There were thöusands of unnecessary hits on the home page. This was causing a spidering frenzy that ceased when an empty robots.txt file was created and uploaded to the server. Traffíc is now down from 8 Gbyte to 500 Mbyte.

Keep the Spiders Informed, Help Save the World

The web is growing by leaps and bounds. The use of a robots.txt file helps the search engines effectively allocate their resources and is a tangible sign of respect and courtesy. If you don't have a robots.txt file on your website set one up now. Use it to inform the crawlers on how your site is organized, and how often it is changing. I think we should all do our part to avoid waste of resources, saving energy and helping to save the world.

Note: This is the mail received to me from a SitePro site.

Top 10 Sources for Massive Web Site Traffíc

Experienced webmasters know there are special sources or places on the web which will send massive amounts of traffíc to your site. They also know, if harnessed properly, these mega traffïc sites will supply any web site with a steady stream of visitors.


Perhaps the best source of web site traffíc is Google. That's not exactly a Newsflash, but the key to getting massive amounts of traffíc from Google is to go wide and long. With this strategy, instead of targeting highly popular keywords which may be too competitive for your site to win, you create a whole multitude of lesser known long tail keyword phrases to bring in the traffíc.

This traffíc takes longer to build but because very few webmasters bother with these longer phrases, your keywords will be more stable and secure. Develop a whole líst of these traffíc generating keyword phrases and Google will reward you with a whole flood of targeted visitors stemming from these thousands of small dribbles of long tail keyword traffíc.


Turning these dribbles of traffíc into massive amounts is not a difficult task. One very effective way to tap into the entire search engine source of traffíc is to tag everything. Tags are just another name for keywords. As Web 2.0 or Social Bookmarking sites become more and more popular, tagging will become extremely important.


You must be especially careful of how you tag the content on your site or sites. If you're using a blogging system like WordPress, all your categories will be considered tags automatically. If you're creating URLs, be careful to place your keyword phrase in your links.


Another effective way to tap into the whole keyword traffíc system is to include your keyword phrase or variations of it in your articles while promoting your site. Place your anchor text in your links in the resource box at the end of each article.


Over time, as these articles become distributed all over the web, they will create a steady stream of targeted visitors to your site. Simple, effective and very powerful.


You are probably tired of hearing about Web 2.0 and the new Social Bookmarking sites but they are some of the best places for massive traffíc on the web. Any webmaster who has been Slashdotted already knows this fact all too well; if you get a listing on the homepage of Slashdot.com you will immediately start receiving thousands of visitors to your site. It can be somewhat scary.

A similar experience is getting one of your articles published in ezines run by Addme.com, SiteProNews.com, WebProNews.com, as well as others. These ezines go out to hundreds of thousands of readers and can produce massive traffíc back to your site.


However, much of this sudden traffíc is only temporary and most savvy webmasters know it would be wise to try and capture the contact information of these temporary visitors for follow-up targeting. Turn that temporary visitor into a patron of your site by offering a free ecourse or an email newsletter.


The same marketing technique should be applied to traffíc coming from all these social media sites. Don't think of your traffíc as just numbers in your website's stats, but rather as potential customers who will return to your site again and again.


Keep this strategy in mind as you target some of these Top Sources of massive traffíc on the web:
1. Digg.com

2. Netscape.com

3. Ezinearticles.com

4. Del.icio.us

5. StumbleUpon.com

6. Reddit.com

7. Slashdot.org

8. BlinkList.com

9. Furl.net

10. Squidoo.com


You should be actively promoting these social bookmarking sites by allowing your visitors to easily bookmark your content. You should be creating your own content on sites like Squidoo and placing links back to your site.

Of course, there are countless other sources of massive traffíc on the web. Press releases is another effective way of quickly drawing in massive traffíc to your site. Sites like PRWeb can deliver targeted traffíc very quickly and efficiently.


Another very effective and high converting venue you should try is Yahoo! Answers, a simple process where users post a question and other members/experts offer answers. Used correctly this can be a good source of targeted traffíc.

How To Compete With The Big Boys

Every business needs to do everything it can to stand out from the crowd, to differentiate itself from the competition. This is a major challenge for companies that sell substantially the same thing as their competitors.
The average business does not have the resources of a multinational corporation that often uses its substantial marketing muscle to buy market share or to drive competition out of the marketplace. Big business also uses its deep pockets to flood various media with advertising, making them a pervasive presence.The Web has always been an egalitarian environment where smaller companies could present themselves using the same techniques as the big boys, and if these companies did it well they could stand side-by-side with their competitive behemoths.
One thing that small and medium sized businesses should take some comfort in is that many large corporations are notoriously poorly run, relying on brawn rather than brain to get the job done. Many survive because over time they have acquired huge resources, become oligopolies, or they use predatory marketing practices to stifle competition.
As the Web becomes more and more a multimedia environment, corporations are starting to use their financial resources, and inventory of commercial assets and programming (not to be confused with computer programming), to deliver their marketing messages. The question is can smaller businesses compete, and if so, how?

Slipstream Marketing
Dr. Max Sutherland, a Marketing Psychologist and Professor at Bond University, has written about a concept he refers to as 'slipstreaming.' Anyone who is familiar with motor racing or even bicycle racing understands that slipstreaming is a drafting method where a racer tucks behind a front-running rival reducing wind resistance and saving fuel and energy, and with a quick move, the challenger can slingshot past the race leader.
The clever implementation of slipstream style marketing campaigns can allow you to blow by your competition by using the momentum of well-known and instantly recognizable campaigns.
Slipstreaming references a collective audience memory, a kind of shared consciousness. Skillful execution draws ínstant recognition and an "Oh I Get It!" reaction without a lot of wasted setup or groundwork.
"Give Me The Same Thing, But Different!"
The key of course is how you make your version different. What's the twist? Blake Snyder, a Hollywood screenwriter and author, writes about entertainment executives' constant refrain, "Get me the same thing, but different." What Snyder has learned and what he preaches is that movie moguls understand it's easier to get people to go to a movie they understand and that was already a success, but the trick is making the new version different, that is different but the same.
If you think slipstreaming is an easy way to be creative you're wrong. Being different but the same is not as simple as it sounds, but success can depend on it. Done poorly slipstreaming comes off as lame and imitative, but done correctly you appear clever and cutting-edge, and more importantly you deliver the marketing message in a way your audience will remember.
There are an endless variety of things you can slipstream: personalities, icons, slogans, music, advertisements, news events, pop culture phenomena, movies, television shows, commercials, and sporting events.
Personalities
One of our favorite personality slipstreaming techniques is the use of voice-over. It can be implemented as part of a video campaign or as a stand-alone feature. We have used sound-alike actors to portray Rod Serling, Sam Elliot, Steve Irwin, Paul Winfield, Tom Brokaw, and many others.
What makes this approach so valuable is that most people will relate to the voice as someone they know, or are familiar with, but not immediately recognize.
This method captures people's attention with the familiar sound of a famous voice but without the cost of hiring the celebrity. Often the voice does not even have to be that close to the original, it's the cadence, delivery, tone, and scrípt that makes people sit-up and take notice.
Cutting through the jungle of advertising noise is a challenge for everyone in business and this technique is a very effective method of getting heard and being remembered.
Television Shows
Another slipstream technique we've used is to play upon the audience's knowledge and familiarity with certain television shows. We have created Web-videos, written scrípts, added dialogue and composed music that reminds people of the old 'Twilight Zone' series and the popular A&E show, 'City Confidential.'
Commercials
One of our most successful Web-promotion campaigns was the 'Multimedia Versus SEO Campaign' where we took advantage of the well know Macintosh Versus PC television commercials. Nobödy needed an explanation or setup to understand what was going on in the commercials. We basically slipstreamed Apple's television campaign.
Slogans
Slogans are another resource for slipstreaming and if you think only small companies slipstream, think again. The A&E Network used the slogan "Time Well Spent" for many years, while The Comedy Network slipstreamed it with their own twisted version "Time Well Wasted" - the same thing, but different.
Music
With the popularity of Hip Hop music, the milk marketing board developed a series of commercials with dairy farmers rapping to a catchy Hip Hop tune well prancing around their farm animals. Hip Hop was also slipstreamed by Smirnoff in their Raw Tea campaign and 'Tea Partay' viral video.
Pop Culture
With the popularity of poker and the World Poker Tour, we developed a Mike Sexton style character, host of the television show, for one of our projects. We've even created nostalgia radio-style audio pitches that hark back to the olden age of radio plays.

Most Visited Websites in the World

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Positive attitude - Tips

Positive Attitude Tips & Information

Why Do Some Affirmations *Work* - and Others Dont?

By definition,an affirmation is a statement repeated time andagain either verbally or mentally-or written down. The wordsof the affirmation statement - in themselves -when spoken,thought of, or written *without* a pictorial (visualized) oremotional connection- make a very weak affirmation.

Positive Mental Attitude

Look at this glass on the table in front of you. Is it half-full or is it half-empty?

Top Ten Ways to a More Positive Outlook on Winter

Year after year I find more and more individuals saying to me that they were still waiting for the warm temperatures to arrive one more time before the snow comes. In many ways these individuals did not have a very positive outlook on the arrival of the winter season. What can be done to have a more positive outlook towards the arrival of winter?

Why Positive Thinking Doesnt Work!

There was someone I used to work with who, well aware of their tendency to look at the negative side of things, used to constantly tell themselves to "think more positively".

Power of Positive Beliefs

I am an educator as well as a coach and am interested in what it is that brings out the best in the people with whom I work. Over the last few years I have read a great deal of research on the power of beliefs. I am convinced that it is essential that I hold, and communicate to my students or clients that I believe in their ability to learn, to heal, and to grow.

Be Positive

This may sound quite aberrant to most of the younger generations who are not really exposed to the personality development articles, books or motivational lectures.

Positive Mental Attitude

Anamchara - Beyond Positive Thinking

One of the most well known books ever written on success is James Allan?s ?As a man thinketh.?

Your Mental Attitude is The Key!

As a being of thought, your dominant mental attitude will determine your condition in life. It will also be the gauge of your knowledge and the measures of your attainment. The so-called limitations of your nature are the boundary lines of your thoughts; they are self-erected fences, and can be drawn to a narrower circle, extended to a wider, or be allowed to remain. You are the thinker of your thoughts and as such you are the maker of yourself and condition. Thought is causal and creative, and appears in your character and life in the form of results. There are no accidents in your life. Both its harmonies and antagonisms are the responsive echoes of your thoughts. A man thinks, and his life appears.

Life Changing Attitude

Do you really believe that there is anything in this world that is impossible?

11 Great Ways to be Positive about Change

Look for the positives!Seek them out - those little scary places that it's challenging to let yourself go to - the positives are genuinely scary, because they give you hope and it's hard to let go of all the fears you have right now - so hanging onto them is the easiest path!So try letting yourself go, just for the heck of it!Take that step back from being 'done to' and take the initiative. At work, at home or wherever, this can be a great time, if you let it. There are loads of ideas why. Here are eleven of my favourites...Personal GrowthChange gives us great moments for self-development and personal growth. It is in times where there is a lot going on, where we have to get out of our box to think, even when change is imposed, that we move forward.Involving OthersDuring change periods we can create relationships that are new - and we, as managers, have a great chance to bring others into our confidence and into our network.AdventureThere is something about change, large or small which creates 'something different' from our routine day. This is pretty cool really. We are being provided with stimulating mental exercise to make the best of things happening differently. It might not look that way, but change brings adventure!Building it inLearning about big changes, means that we can closely observe why those changes are necessary. We have to make radical changes because we have strayed well off course. So as we learn, we can make provision to have some minor course corrections rather than completely the wrong destination.ChallengeIn his great book, 'The Inner Game of Work', Timothy Gallwey talks about the fine balance between security and challenge being what gets people motivated. By creating new things to learn, to do, we stretch our people - and ourselves.OpportunityChange brings new opportunity. For learning; for understanding ourselves better; for new perspectives; for different roles. These can be grasped personally or they can be dwelt on miserably. The better choice is to go for it!Team BondingChange exercises, big and small can be great to develop a team. Where there is the opportunity to work together, manager with their closest people there are often places, moments where the team spirit; the trust and the shared commitment - the 'Dunkirk spirit' even, enables future potential of a team to be loosened.HonestyWhere radical change proves necessary it enlightens those involved that where they are is not where they need to be. Carrying out a review of why serious change is necessary and seeking the real truth is very revealing. The icing on the cake for those involved in organisational change processes is to create a feedback loop that renders future major change unnecessary.ChoiceChange is not truly necessary. Change is about choice. You have the choice whether to accept it positively or not. It is your choice and everyone has that - believe it or not. No-one is holding you down to prevent you getting away. Take personal responsibility for the choices you make.FocusChange gives the opportunity for and usually gets really down to the gist of the issues that have precipitated the need. This is good. Your organisation is realising that things need to be different, for all sorts of reasons, but usually for the health of the organisation and that means you, usually. For some it may mean loss of role, status and even job - now what positive opportunity does that bring!PassionAnd finally, we have the opportunity to review our own roles, not just in the workplace, but in life too. Are you passionate about your work - or are you just muddling through? Are new opportunities presented to you personally through change - within or without the place where you work today? What is your personal passion and how do you work towards making that how you spend every day of your life?

Affecting Positive Results Through Affirmations

Last time we talked about how to begin building the mind's powerful framework for success. The lesson we needed to learn was that self-talk has a powerful affect on the results we achieve. We learned that the mind will manifest whatever we dwell on, be it negative or positive.

How Tapping The Goodness Within Attracts Positive Change

If your life is difficult--if it's challenging, exasperating, and vexatious-- then it's time to tap the goodness within.

Impact of Positive and Negative Catalysts on Events in Human Lives

Have you ever noticed what can happen if you just met a friend in the street and shared a cab? You are both in the cab, all is fine, you plan to attend a social function and suddenly your cab gets involved in an accident. The police comes and you are a witness in an unforeseen event. Per chance? Not quite. There might be an explanation.All people have vibrations emanating from their bodies. Some people have much stronger vibrations than others (as evident in the human aura) while others have energies very focused at a certain point in the human system (physical, mental or spiritual) and of greater strength than most. Such people are instrumental in attracting to themselves events of a positive or negative nature. As in the case of an earthquake that has an epicenter. I term such people as catalysts because that?s what they are.

Internet Tip of the Week: The Power of Positive Thinking

The late Norman Vincent Peale was a controversial preacher who burst into public consciousness with his best-selling book, "The Power of Positive Thinking". He believed that ordinary people could become really quite remarkable when they start thinking that they can do things, and when they believe in themselves, they have the secret of success.


Clipped from: http://positiveattitude.in/

Google Invalid clicks means...Google Invalid clicks means...

Google detects Invalid clicks by these methods

We always hear that Google has a sophisticated system to detect the invalid clicks, and result in termination of the cheaters' account. But, how can Google do that? In this post, I summarize those ways that Google depends on to detect whether the clicks on your site are invalid or not. Google will not first ban your account immediately. Rather, they will first flag your account and Google will keep a closer eye to your account. In some occasion, they may send you a warning letter to notify your situation; but sometimes not.

1. IP Address

It is the easist and must be recognized by everyone. If those clicks on your ads are originated from the same IP Address as the one used for accessing your AdSense account, your account is flagged.

2. Click Through Rate (CTR)

Normally, Click thru Rate should not excees 10%. Otherwise, Google will flag your account. For your information, normal CTR should ranges from 0.5% - 10%.

3. Physical Location

Google has good tracing software and technology.They can trace traffics origin down to the small town. So, using different computers with different IP address does not secure anything. So, don't try to click your ads in various internet cafes. That will kill you.

4. Cookies

Most home users do not use static IP Address for Internet connection. In most cases just disconnect and reconnect will give you a new IP Address. But don't forget, Google has set cookies on your computer. They can trace these cookies and see whether they originate from the same computer.

5. Click Pattern 1

It is also suspicious when people click on their clicks and then run away immediately (hit-and-run). But normally, people will surf for a while inside your pages and then click on the ads they want.

6. Click Pattern 2

why this computer / IP address / person is so trigger-click-happy on this particular website but never click on the ads on other sites?

7. Click Pattern 3

And why is it that people accessing these sites direct (type-in URL or from bookmark) tend to be very active ad-clickers compared with those referred from search engine or other sites?

8.Other Google Services

Apart from Google Adsense, Google also provide a series of services to us. Don't just think that it is safe if you do not log in your adsense account and click on your ads. What other Google services do they provide to us? Here are some: Gmail (most poeple are using it), Google Earth, Google Calendar, Google Search, Google Toolbar, Google Talk, Google Sitemap, Google Desktop, Blogger, or even Youtube (coz Google has just recently acquired it).

9. Search Engine Ranking
Your website is not indexed on any search engine, not linked by any prominent website, but get consistently high traffic? How come people can access your website and click your ads? That will make Google to smell a rat.

10. Webpage design
How about the "Please click a link below" or "donate us by clicking the ads"? These kinds of encouragement is not in line with Google's TOS. Google can use their winning search engine, or even human eyes to check your sites from time to time.

11. Advertisers conversion rate

Ad click is one thing. But does it bring value to the advertisers? If none of the clicks on your site translate to conversion to the advertiser, you are in trouble. First the Smart-Pricing hits, then your AdSense account disabled.

Thanks to http://dagsensecodes.com/ and the content has been taken out from http://dagsensecodes.com/

How to unban (re-activate) AdSense account?

It is certainly no new phenomenom to see forum posters complaining about being banned. In fact, many forums members have grown tired of the repeated posting which typically look something like:

I wuz banned frum assent for no reason! How do I get my acct back

Plzzzz Help!!!

There are so many posts like this that I thought I would address the issue from both an analytical and personal standpoint. To debunk some of the myths going around that people are banned for no reason and even more to the point that these bannings of accounts (more of a suspension really) are completely and easily reversible provided there has been no violation of the Google Terms of Service.

How can I give such advise? I am one of the muppets who has banned and posted in a forum. Now I can’t say my post was anything like the one sampled above, and I actually chose the forum I was going to post my questions in as carefully as I chose my words. I decided against posting them at Digital Point basically because for once I wanted a highly moderated environment. I wanted to avoid the natural backlash and rubber necking associated with these threads. If its a brand new member there is a “here we go again” attitude (highly deserved unfortunately) and if its a long time member there is a “whats the site, thats a shame” attitude. Neither of which informs nor helps your case so in my instance I decided to go with WMW. I thought at the time, I might even get a look from AdSense Advisor who hadn’t started posting at Digital Point yet.

My account was banned August of 2005 and of course I found out by not being able to login. The dreaded letter did not arrive announcing the ban for around 2 days and I have to say it was a stomach turner. Before I get into my eventual reinstatement and my tips for others, I should first explain why I was banned. The official reason was invalid clicks but as we all know, that is a catchall phrase and does not neccesarily mean “clicking on your own ads” (Although thats most common). The actual reason was because I was featured on a Radio Show syndicated throughout the world. This show sends out a newsletter which goes out to a few million people so its routine that your site goes down as all that traffic hits you. I was prepared for that aspect but I never thought to notify Google about the feature.

Now I can’t discuss specific days and CTR’s as I do not want to violate the Google TOS. However, I will talk about monthly numbers which is allowed and will give you an idea on the numbers involved and why it was signifigant enough to get red flagged. In the month before that feature I had done $1,800 with the majority of that being the affected site. The month in which I received my ban I did $7,800 (I was down for around 7-8 days due to the ban otherwise I would have probably hit 5 figures) on what was around 500,000-600,000 impressions. This is quite a signifigant difference, made even more problematic by the fact that most of these carried blind refferers seeing as how they got to the site through their email client.

Now on to how I was actually able to get the account reinstated. I want to take this chance to reiterate that I never violated the TOS. That means I didn’t click on any of my ads ever (even by accident) nor where there any other violations. This is important because your strategy may differ slightly if you made a “mistake” and clicked one of your ads or something similar.

Step 1:


Email Google - You can do this either by replying to the notification mail or using their online form.

As far as the contents of your emails:

• Remain Nice. Rather then going into a rant on how they can’t do this or they are being unfair, remember that they are the ones that will reinstate you so kiss a bit of butt. Use phrases like “I realize that click fraud is a real issue facing AdWords Advertisers” and “I have full respect for your program and would never violate the TOS”



• Don’t Threaten Legal Action. This is a biggie because as soon as you say “I am going to sue you”, they pass your account off to the legal department who file it away awaiting your lawsuit. So unless you have already sent the paperwork, don’t even mention the word lawsuit


• Offer Anything You Can. This is most commonly logs but it can also include emails, letters or screenshots. Basically make the offers and be sure to let them know “If you need anything, Please let me know”


• Check the Grammar and Spelling. So many people put 10 seconds into their letters and not only are they difficult to understand, they severely hurt your credibility. Right or wrong, Google may think “If this guy/girl can’t take the time to properly write an email that decides the fate of their account, are they really the type of Publisher we want?”.

Step 2:

Prepare Documentation - If you think your ban was due to a jump in traffic, put together your logs and burn them on to CD as a backup to your server. If there is a reason for the traffic, try to get a letter from the refferer. In my case I wrote to the Radio Show and they provided a letter explaining the whole situation and gave their contact information.

Step 3:

Don’t Give Up - Develop a regular schedule of emailing Google. Try to always save a few pieces of information so that you are able to send an email each day. It can take anywhere between 5-30 days for a human review which is what your goal is here. If you give up after 2 days, don’t expect a response.

Step 4:

Don’t Post About Your Experiences Publicly - A human review takes time so posting to a forum with all your details can only hurt your case for reinstatement.

In my case, I received a lot of this advise from others who I respected and had been in the same situation. For my account it actually worked and not only did I get the account back but all back monies were reinstated.

So if your account has been banned and you firmly believe you did not violate the TOS, there is hope. I have spoken to probably around 20 people who were banned in similar circumstances and every single one got their accounts back with full reinstatement of funds.

Best of Luck on Your Crusade!

Note: This discussion has been taken from http://yfs1.com/2006/you-too-can-be-banned-from-adsense-with-no-money-down-enquire-within.html